I wanted to create a brand that was welcoming, peaceful, and aesthetically pleasing for both children and adults. The brand identity of Anchored Soul Yoga was designed to draw a comparison between yoga and an anchor. Yoga is like an anchor because it offers stability and security during times of turmoil in our lives. Just as an anchor secures a boat, yoga can be a powerful force that helps us remain steady when we face difficulties. Regardless of how chaotic our surroundings may be, yoga always provides a safe space for us to seek refuge. It anchors us in the present moment, teaches us to connect our minds and bodies, and helps us navigate life's ups and downs with inner peace and tranquility.